Shopping

For over fifty years, Boutique Pancaldi has been a trusted destination for a loyal clientele in search of the perfect garment. Blending timeless elegance with the latest trends, the boutique offers expertly curated selections of clothing and accessories that exude both sophistication and individuality. Season after season, its collections feature a refined mix of classic staples and fashion-forward pieces, each chosen with an eye for originality. Beyond apparel, the boutique also presents an exquisite selection of high-end fragrances for both personal use and home ambiance.

The brand combines refined Italian taste with deep knowledge of raw materials, standing out for its exclusive use of two precious natural yarns: 100% pure cashmere and an elegant blend of 85% silk and 15% cashmere. Across its 16 stores in northern Italy, Switzerland, and Germany, the brand offers a continuous collection of essential garments while introducing new fall-winter and spring-summer collections each year for women, men, and children, constantly enriching its selection. Opened in Ascona in 2021, Duca di San Giusto Cashmere boutique is synonymous with exclusivity and style.

Balù was established in 1988 at the heart of Ascona. It is a place that oozes charm and inspiration, where fashion becomes a passion and shopping an experience. In our three boutiques: WM, Glam and Donna, style and personality blend to create something unique. Balù has always spotted trends that express our clients’ individuality. Now you can also visit the world of Balù online.

Peserico’s strength lies in its timeless elegance, a testament to artisanal craftsmanship that elevates the essence of Made in Italy. Each piece is the result of meticulous material research and masterful tailoring, ensuring impeccable fit and refinement. For the Spring/Summer 2025 season, dynamism meets sophistication: fluid silhouettes, luminous accents and sporty details redefine a modern femininity – effortlessly expressive, confident and uniquely refined.

Designed to fit each client perfectly, these bracelets blend innovation and style in seamless harmony. Giberg reimagines men’s luxury jewelry with creations that merge artisanal mastery and cutting-edge technology. Gladius embodies both elegance and strength: crafted in 18k rose gold and set with 95 diamonds, it features a Swiss-made vegan rubber strap, ensuring comfort and sustainability. Each piece is unique, tailored to the wearer for a flawless fit. More than just jewelry, it is a statement of personality and refined sophistication.

Brusa Shipyard is proud to be an official dealer of the prestigious INVICTUS Yacht brand, a name synonymous with sportiness, elegance, and practicality, all wrapped in signature Italian design. INVICTUS yachts stand out for their bold identity, premium materials, and meticulously crafted interiors. Model range from 28 to 55 feet, including the renowned GT280, along with the ST550 and TT550 – two exciting new releases for 2025. These yachts, defined by their elegance and functionality, offer an unparalleled experience on Lake Maggiore. Their versatility makes them ideal for the region, from more compact models perfect for day trips to larger vessels that, with their spacious decks and refined, comfortable interiors, provide the perfect setting for a holiday on the water.

For over 30 years, Borgonovo has been Ascona’s go-to fashion hotspot. Right in the heart of town, it showcases top brands like Missoni, Piazza Sempione, Tory Burch and more. Step inside and you’ll find a one-of-a-kind atmosphere where you can pick your perfect style and get inspired by the latest trends.

For over half a century, Poroli Special Boats has embodied timeless elegance and master craftsmanship in the world of luxury boating. A benchmark for enthusiasts of the legendary Riva boats, the company offers exclusive sales, maintenance, and customization services, ensuring unparalleled experiences for those seeking the ultimate in style and performance. On July 20, 2024, the prestigious Riva Day transformed the Eden Roc Ascona harbor into an extraordinary stage, where iconic models and contemporary creations from the renowned shipyard paraded before an audience of connoisseurs. This exclusive event was further enriched by the extraordinary photographic exhibition of Olaf Tamm, the renowned artist who has captured the iconic beauty of Riva boats. An invitation to rediscover the allure of the water with Poroli Special Boats, where style, tradition, and innovation come together for an unrivaled experience.